You know what sets your business apart from the others? You!


We’re masters at pinpointing “standout” qualities and will identify what makes you stand head and shoulders above your competitors.


The best laid plans...


A solid strategy is the basis for a short and long-term marketing plan. It solidifies your intention to succeed and can improve your company’s position in the marketplace. We can write (and help you execute) your winning plan!


Connection. Cultivation. Communication.


PR begins with a strategy. Launching a powerful campaign can have a dramatic effect on your brand and on customer loyalty. We’ll manage the spread of information while building awareness and a favorable image for your company.


Beautiful gardens are comprised of many elements


A well-designed logo and colors of your printed collateral convey a message about who you are and what you have to offer. It’s your story, we’ll tell it beautifully.


All businesses have a message. What's yours?


We help you choose the correct advertising vehicle, target the right audience, plan, design, and buy a well-balanced campaign.


Festivals, Fundraisers and More!


We produce events and work with some of the valley’s biggest: Glenmorangie Scottish Games, Matsuri: A Festival of Japan, and Pueblo Grande Indian Market. Whether it’s an event that draws a hundred thousand or a grand opening for a hundred, we can do it!


We create functional, attractive websites.

The Internet? It's a jungle out there!

Having an online presence through your website and social media is a powerful tool. Ask about our copy writing, CMS & SEO services!


Classically trained musicians specialize in composition, performance and recording.


All genres ~ all aspects. Whether it’s a commercial, independent film score or web site music, we can write it, record it, and perform it.


Writing, filming and editing results-oriented visual content.


We produce corporate identity, promotional and commercial videos that are creative, timeless, and unique.


Need help crewing your next event?


Call Mike at 480.316.4571

Why Choose Us?

Hello! I’m Jackie Carro, I’m glad you stopped by our website! I started this company in 1994 based on a work ethic that I learned from my parents. They were the off-spring of hardworking, Italian immigrants. Both my mom and dad knew what it was to put in long hours and struggle to make ends meet. The way I see it, my parents had 3 work qualities that now serve as the cornerstone for everything we do at Marketing Ideals:
1. Know (and love) what you’re doing.
2. Keep your word. Do what you say you will do.
3. Do your best, and give an honest day’s effort.

It’s simple, but true.

Thanks for stopping by!


Jackie (“J”) Carro, President

Industries We Love

  • Arts & Entertainment
  • Automotive
  • Beer, Wine, Spirits
  • Cultural Organizations
  • Fashion
  • Hospitality
  • Medical
  • Non-Profits
  • Retail
  • Special Events
  • Tourism

We have a special place in our heart for non-profits and family-owned businesses and work with many.  If you have questions or are interested in seeing samples of our work, send an email through our Contact page.

…and You?

We’d love to learn more about you.  Please give us a call today! 1.480.839.1445

“I stand for freedom of expression, doing what you believe in, and going after your dreams.”
~ Madonna





What Clients Say

“Jackie is so knowledgeable and really took charge when I was at a loss of what to do with my new businesses.  She is thorough and handled things behind the scenes which is what I needed with my super busy schedule.  She is a true professional who gets things done! “
Dena Armstrong, Owner
“I enjoy working with Jackie.  She  takes care of all the little details and makes doing business with her easy.  We’ll continue to work with Jackie and Marketing Ideals for many years to come!”
Sarah Shneider, VP of Marketing Breakthru Beverage Arizona
“Jackie’s professionalism, thoroughness and organization are second to none.  As a start up tech company, it is imperative that we have reliability and make our mark among competitors. She has not only marketed us and provided a crucial interface to advertisers she has become a strategic partner helping plot a path toward success as we develop our marketing and PR goals. We’ve never dealt with a company that makes you feel as though you are their only client, but Marketing Ideals feels like it was set up and executes just for us. Such individualized attention is amazing to find in today’s busy society. We are a stronger and more successful company because we have Jackie and Marketing Ideals on our side. Thank you for all you do!”
Alisa and Jason Yocum, Owners Stax 3D Printing
“Marketing Ideals is the perfect (ideal!) Public Relations and Marketing partner for event promotion and production. Their ability to identify the market, utilize cutting-edge techniques, and implement custom plans with precision, delivers exceptional results. Jackie Carro’s commitment to making each concert a success exceeded my expectations. It allowed me to focus on what I needed, knowing that Jackie had it all covered. Many thanks and two (big) thumbs up to Marketing Ideals!”
Susan Vargo, President
“In my role as V.P. of the Caledonian Society of AZ, I’ve been working with Jackie and Marketing Ideals since 2011, although her relationship with the group goes back to 1997. We rely on her knowledge of the events community which includes both the Not-For-Profit and Commercial segments, to direct our Marketing and PR activities. I am particularly impressed with her ability to seize on cross-promotional opportunities to maximize our message, multiply the reach, and minimize the cost.

By following the strategic marketing plan developed specifically for us, we have increased our membership, monthly meeting attendance, and most importantly, gate receipts at our annual Highland Games & Gathering, now in its 51st year and has been successful in obtaining sponsorship for the Games from global firms as well as both national and regional organizations.”

Don Finch, CSA President, The Caledonian Society of Arizona
“As Chairman for the Pueblo Grande Museum Auxiliary Indian Market for the past three years, it has been my distinct pleasure to work with Jackie Carro on the marketing aspect of the Indian Markets. Not only has she broadened the scope of marketing the Indian Market through print and electronic media but she has increased the Indian Market’s exposure through radio and television spots, both taped, studio programs and live, on-site programs. The Pueblo Grande Museum Auxiliary is a non-profit organization that is staffed strictly by volunteers except for a gift shop manager. Jackie works with everyone, and coaches them through radio and TV interviews and also produces the on-site TV shoots. In working with Jackie in several of these media events, it was plain to see that Jackie had the respect and friendship of the media professionals and personalities. Jackie’s personality is another reason that it is such a pleasure to work with her. She is not only friendly and vivacious; she is always positive and proactive. She is always open to suggestions and quick to act. Jackie has been an exceptional marketing professional but more than that she has become a friend to our organization, to the Indian Market and to me.”
Norman Y. Harai, Pueblo Grande Indian Market
“When I ventured out to start a new medical office I was referred to Marketing Ideals Company by a long time client of theirs. I was clueless on everything marketing so thank heavens I found them! Together we brought my vision to life with the development of a beautiful logo, website and strong marketing presence in my area. I opened my business with a bang and we are now 1 year young and going stronger than ever! I wish I could take all the credit but I owe most of it to Marketing Ideals!”
“Sun Devil Auto/Sun Auto Service has been using Marketing Ideals for many years. It has always been a pleasure to work with Jackie and more importantly very productive! Jackie is the kind of person that you present an idea to and she goes to the max to give you the all the possibilities. She will always work to give you what you need and you can depend on her to challenge you if she disagrees. She is very experienced in the advertising world and can insure that you are using the right source and paying the right price. I would recommend Jackie to anyone that wants to grow their business or improve the businesses image.”
Joel Higginbotham, CEO, Sun Devil Auto, AZ | NV | TX
“I have collaborated with Marketing Ideals Company for 8 years when I’m on projects in the Phoenix area. I’ve called on them to provide a crew for me 1500 miles from home. Ever since then, we’ve developed a relationship where I trust them to completely provide a first-rate crew who are passionate about their work and share my high standards of performance. When the Marketing Ideals team is on my event, I am free to manage my client and show with confidence.”
“Marketing is a key component in any business, and you want to make sure you have the right team in your corner. You want to make sure the consultant you choose is someone you feel comfortable with, and is someone who understands the vision you have for your business. The team at Marketing Ideals Company did a terrific job, and Jackie always made herself available to work around my hectic schedule. Even after the main project concluded, she continued to check in to see if I was sticking to the marketing plan we’d outlined, and if I had any questions/issues that she could address. It’s evident that she truly cares about her clients and their success.”